We didn't. They did. Because stupid.
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We didn’t. However, the network airing it and their advertisers were damn thrilled for any added eyeballs on the game. Lots of young girls didn’t care for football but now are watching because she is absolutely huge in that demographic. Naturally, they made it a big story.
Republicans hate her because she is a threat. She has started to be more vocal politically, and Republicans know if she can get more of gen Z and younger millennials to vote, they won’t be winning in November. So they are lashing out and generating conspiracy theories.
A lot of right wingers were upset.
A lot of football fans were also upset and it had nothing to do with politics.
Thankfully, they only showed her ~twice in the first half and ~7 times in the second. We had bets going on!
What a stupid and weird thing to be upset about
I agree. We had fun with it!
A lot of football fans are also right wingers.
Plus it's stupid to not expect extra coverage of the photogenic famous person dating the famous athlete who's playing a pivotal role in the game.
We didn't
Other people have explained the conspiracy theories and just that Swifties are a somewhat untapped audience for the NFL. But I’ll just add that it’s not the first time the broadcasters got obsessed with a player’s telegenic wife or girlfriend. (WAGs is a whole term popularized by the UK media covering soccer players’ wives and girlfriends.)
This time, the girlfriend happened to be one of the most famous people on Earth so it was everywhere. But I remember in like 2007 when Brady Quinn’s sister, Laura was dating AJ Hawk in college. Brady and A.J. were on opposing teams for a big game so she wore a half Ohio State and half Notre Dame jersey. They interviewed her on the pregame show and showed her so much, I still remember eventually getting annoyed. (She is apparently now Laura Quinn Hawk so I guess the relationship worked out.)
Sports broadcasters always show celebrities and, if they’re media-friendly, WAGs. Like any NBA game in NYC or Los Angeles has a “celebs in attendance” moment. Sometimes, it becomes a whole media thing. I remember a game where Beyoncé and Jay Z sat court side for a game Lebron was playing (for Miami). Lebron talked to them for a minute and Beyoncé looked flirty and impressed with Lebron at one point. It got the NBA in every gossip magazine for a week and I’m sure they happily provided permission to use photos and videos.
Only the broflakes did. Because they're morons.
We don't.
Right wing cultist morons do, because I guess they think that everything is somehow a giant conspiracy against Trump, because thinking that helps them process and cope with the fact that Trump is always in the news for saying and doing bad or dumb shit.
Because you're talking about her. She generates clicks and even if you didn't give her a click you're spreading the word for them.
We generally don't, it's just that a lot of people are Swifties
We don't.
Republicans have been trying to get out ahead of a suspected (by them at least) endorsement of Biden by the widely popular billionaire superstar. They want to manufacture as much rancor and outrage against her and any peripheral involvement to what they claim was a rigged game as they can. If they throw a big enough fit, that if she DOES endorse Biden at some point, they can just screech about how they saw it coming and the Superbowl was rigged and... whatever other demented shit they think might stick.
So really, Most people just don't care Swift was at the game, then there's the usual media fervor about the latest idol of the week doing anything, and finally everything she does is being amplified by Republicans in an effort to prove their latest conspiracy theory.
Also, cynically:
Swift is savvy enough to know she can enjoy the free PR.
The NFL has realized they can use her presence to sell their game to a generation of women.
Nice win-win. And a great way to give regressives the middle finger. Or better yet, make them go nuts with impotent rage by not even addressing them.
There were two makeup ads this year, which is a lot higher than the zero there are typically.
I cared a little. But in my defense, I don't pay attention to football at all except for the Superbowl, and even then it's tentative. I honestly thought she was performing the halftime show with the way everyone was going on about it. I didn't even know Usher was performing until I put the game on.
From what I've seen on Lemmy at least, nobody really cared that she was attending but we had full popcorn bowls to watch the rest of the world lose their shit about it.
The rest of America*
The rest of the world didn’t give a shit.
What's a super bowl?
Sometimes they have contests to vote which owl is more superb.
Aw man! I thought they raced the owls!
No wonder I lost my bet!
So is Talor Swift judging the owl competition this year?
No she was just there which is why OP is annoyed.
Scandalous, with a name like that she was obviously born for the job.
Which is bullshit as all owls are superb in their own way.
I’m boycotting the superb owl competition and anything related to the Swift family.
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Most of us didn't. Some did because she's a famous pop star dating one of the star players on the KC team. There was also a right wing conspiracy theory that the game was going to be rigged for KC to win so that Swift could somehow get more support for Biden. I didn't quite understand how that was supposed to work, but it seemed to get more credence than you'd suspect.
The idea was that Biden was rigging the game and then Kelce would propose to Swift after winning, who would funnel the insane amount of media hype into a Biden endorsement. Kelce wins the Super Bowl, Swift gets attention and a happy boyfriend, and Biden gets a big endorsement.
They probably don't know that they've been dating for less than a year.
The idea was that Biden was rigging the game
Come on now. ~~Biden~~ Sorry, Dark Brandon has already admitted that they rigged the game for the Chiefs.
Seemed like there were a lot of variations. It was all:
- Superbowl rigged for Chiefs
- Something something
- Taylor Swift uses it to promote Biden
Step 2 never seemed to make much sense, whatever it was
@AFKBRBChocolate Rigging or no rigging, if she did endorse or support Biden or whatever, there are enough dumbasses out there that might see a KC win as some kind of Biden endorsement from on high.
I put that down to projection as usual on the part of the GOPs conspiracy theory wing, though.
Apart from the more normie reasons, she's also infamous for her carbon footprint with her jet shuffling here and there.
I don't care whatever political agenda they push on her. The carbon footprint (and singer) factor is more realistic.