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Is it as bad as the time Netflix killed the movie industry?
this post was submitted on 06 Jul 2025
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It stopped being just $1 and instantly became the worst thing ever. /s
Game pass was always going to be bad for consumers, and probably bad for smaller orgs. The problem is people are short sighted and don't care.
Like with Walmart moving into a neighborhood. People are like oh it's so much cheaper than the local shops! And then those get priced out of business and Walmart raises prices and lowers salary. People won't or can't think ahead
Absolutely. Every indicator available suggests Enshittification will hit the subscription models within the next few years.
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I love renting games. Worked for me at block buster 🤷♂️.
I like how this prophecy was foretold a clean 1 week after this shit really went downhill. Who could've thunk Microsoft would be a shitty money grubbing whore?
Gamepass is going to continue betting worse until we end up with the mess that are streaming services right now.
I sincerely hope it fails.
Exactly. Right now developers get good deals when adding their games to game pass and the game pass is pretty cheap, but after game passes become "the thing" and developers have to be in a game pass, it will get worse for developers and consumers.
It has plateaued some time ago now. That's not failure, but it's not about to become Netflix either.
Microsoft is literally killing off game studios and dev jobs to fund AI. There’s absolutely no way that customers don’t get fucked when the end goal of game pass is met. Embrace, extend, extinguish. Plus, since SKG is a trending topic, you think they’ll think twice about killing games exclusively under GP or just dropping them? You’re not even paying for the games, just access. I got it a couple times when it was $1. After it went up I realised “oh cool so my entire library would be hostage for future price hikes”. Fuck that.
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The premise itself is flawed, of course Gamepass impact sales, that’s the whole point. The question is does it negatively affect profit? Well for AAA games it might, for AA and indies it might affect positively and those make up the bulk of the gamepass library. Matter of fact there’s barely any AAA games released on GP that aren’t Microsoft’s own games.
For a healthy mega publisher/platform with a lot of fingers in the pot? It will increase overall profits and, theoretically, those profits can be redistributed. This is effectively what EA did in the late 00s/early 10s where Madden and The Sims meant games like Mirror's Edge (or... The Sims) could be created.
The problem being that once a few of the tentpoles collapse? it ALL collapses
Also, this ignores the companies that aren't part of that megapublisher who now are fighting "just play Halo or Call of Duty, it is free with gamepass". At best it creates an environment where it doesn't really matter how well a game sells so long as you sold N licenses to Humble and MS and Sony and so forth. Which effectively incentivizes "streamer bait" games.
Also: We have seen exactly this play out in music and film/TV.
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AAA and AA haven't meant shit in this industry for a long long time. It's not even almost something I look for when looking for something new to play.
Oh that looks fun, but the budget just isn't high enough for me, next.
They need to bring back demos. It would help a ton if they did, but it seems so many companies and devs just completely skip the idea. I think some of it has to do with companies who kinda know their games aren't going to be worth a fuck so they want people to buy at full price, so they're not going to release a demo. Same with not releasing the game to reviewers early.
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I mean from a consumer perspective no, but this isn’t something the consumer would even need to be concerned with. The conversation is from a business point of view.
AAA vs AA vs whatever else never had anything to do with business aside from marketing, and marketing doesn't mean shit for the consumer if the game sucks. Just make a good game.
Make the game, and the people will come.
It describes the budget of the game. It’s always relative to the average budget in the industry but it is a business term.
I still don’t know why you keep bringing the consumer into this. The consumer doesn’t and should not care whether Gamepass hurts sales, only that it is a good deal for them. And it is. Whether sales are affected (obviously they are) is an industry conversation, but the real question is whether it boosts profitability or not.
Quality of games etc etc is all irrelevant in this specific conversation.
That's the exact problem that we're talking about.
Being so shortsighted for this quarters numbers, while also not giving a shit about the only thing that actually brings you money.
The consumer.
This is failing because business doesn't take that into account, and down the line it absolutely plays a part. Let's keep focusing on milking these 4 "AAA" franchises, and also buy up as many independent studios as we can just to shut them down, that surely won't have an effect on the industry.
The consumer is the whole godamn point. You don't get profit without them. They (we) smell this bullshit, and it doesn't smell good.
It's not a long term strategy and it never was supposed to be.
Edit: anytime I say you, I just mean companies, not you, I think thats obvious, but I just want to point out I'm not coming at you
I disagree, because fundamentally Gamepass is a great deal for consumers. And it’s also a good deal for developers if they know how to use it strategically. Like if your game came out a year ago, and its sales are stalling you can go to Microsoft and ask for a big lump sum, put your game there and stop worrying about month to month sales while you develop the next thing. People like me get to play a game they wouldn’t have never bought otherwise and they get the money to develop the next thing.
It’s not the best deals for all consumers, but it is for many. For example I don’t give a rats ass about owning a “library” because I very very rarely replay games, I have very little time for gaming and the type of game I prefer tend to be on the longer side. Gamepass is great because in between those 50+ hour games I have a large selection of games to choose from and I get to play a bunch of games that I wouldn’t have played otherwise because I wasn’t willing to pay $50 or more for them, like for example Lies of P. Then there’s the exclusive AAA from Microsoft which I happen to enjoy like Doom, Halo, and Gears of War. It saves me a lot of money.
Will Gamepass die at some point? Maybe. Probably. Nothing lasts forever. But there’s no signs that it is dying right now, nor that it is harming the industry at all. In fact it has allowed games that otherwise not see the light of day to become viable.
I'm a bit very hammered, let me get back to you here in a little while. Spoiler, I did read some of your first paragraph and I'm pretty sure there's a middle ground coming up.
Oooo, still not ready to respond, but I did read all of it. Hit me up if you're trying to get your shit ran in that gears remaster, I'm pretty stoked about that all irony aside.
I am tryina drink some water and rest a little bit but I promise I'll get back to this thread. I appreciate you talking it out.
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This is such a terrible take.
Of course AAA and AA mean something in the gaming industry! I'm hardly going to power my controller with a fucking 9V am I?
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I don't have a game right now. I spent the weekend searching Gamepass and testing out some games I wouldn't have bought blindly, trying to find my next obsession.
None have grabbed me yet. DOOM Middle Ages was starting to get fun but it kept crashing on me. Sorry developer's, if your game doesn't get my attention in the first ten minutes, you never deserved my money, but if I find the game on Gamepass and enjoy it, I tend to let others know.
Spend like 6 bucks on 3 games in the steam most purchased and you'll be fine for awhile
But then I'd have to buy a gaming PC.
That's the solution homie, not the problem.
You don't have to have an expensive PC, and even if you do, the amount you would save on software would far outweigh that cost in a year or less. And then every year after that, 6 bucks for 3 games dude
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With GP, I tend to dwell on older AA, indies games that I had my eyes on, but not committed enough to buy or good but too janky to spend money on. I found that I have more tolerance this way.
I'm not very inclined to take at face value what a studio founder has to say about a service that might make them less money, and might save their customers money.
Nobody is forcing studios or publishers at gunpoint to release on a subscription service.
Nobody is forcing studios or publishers at gunpoint to release on a subscription service.
Except for the hilarious number of studios owned by Microsoft. One would hope Microsoft takes the effect of Game Pass into account when they're reviewing sales figures and shutting down studios. One would hope...
The number may be high but it’s an almost insignificant proportion of the industry. There’s no industry pressure to be on Gamepass.
There’s no industry pressure to be on Gamepass, yet.
Microsoft doesn't willingly lose money on something unless they think they can make it into ~~a market distorting rent extraction hellscape.~~ something very profitable later.
A) it’s already profitable, as per Phil. Unless you think he’s misleading shareholders there’s no reason to doubt that claim. B) they would never be able to buy enough studios to create industry pressure to be on GP, it’s just not possible and the service would crumble under its own weight
Yeah but on the other hand the dumping business model where you sell stuff below cost to kill competition has been a staple of Silicon Valley.
Amd I'd rather the studio earn more money than the publisher in any case.