At first I was watching to find out why people hate Asus now. But then I was watching to see how many times he changes the way he says Asus.
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This video kind of misses the mark on delivering the points of the title, but these are the simplest boiled down points of the community gripes:
- ASUS is having quality control issues, or deliberately skimping to pad profits
- They are rebranding lesser quality components with the higher quality ROG brand, and pricing it as such
- They are unilaterally voiding warranties when users try to RMA or return said hardware
Gigabyte (remember them?) did this same slow slide of enshittification about 10 years ago. The issue pretty much boils down to a company producing too many different types of things, instead of staying good at the things they do well, and the community has noticed and is calling for boycotts. This will no doubt put them on the defensive for years to come, and affect their overall standing in the larger community until they correct course.
I've been largely unaware of a lot of these things going on with Asus but the other day I was reading up on Armoury Crate, which Asus integrates as a hardware-level rootkit on many of their motherboards. That is absolutely goddamn absurd. Bloatware baked right into the hardware itself? I cannot express how scummy and disrespectful to your customers that is.
I'm very glad I picked no Asus parts for my latest build.
I didn't even know that. Fuck.
Shit, if Asus is no good anymore, what brand is good nowadays?
MSI is still on the come up. Can't think of a bad component they've released in many years.
ASRock is always rock solid.
Gigabyte seems to be making a comeback.
NZXT just started expanding on making components, and has really feature stuff. One to watch, though higher-end.
It's funny, ASRock went from a company I'd never fucking heard of to one of the top names in the space. I used to be like "what's this no-name brand?" and now I'm like "Oh ASRock, I know them."
Unrelated, I miss the old Gigabyte Dual BIOS, where it had a backup BIOS in case the default got corrupted. Which mine did, a lot.
EDIT: NZXT? Wait, this NZXT? https://www.cpsc.gov/Recalls/2021/NZXT-Recalls-H1-Computer-Cases-Due-to-Fire-Hazard I'd personally wait a while before jumping all in on them. Fire hazards in components is a pretty big fuckin deal.
Msi Lenovo I think
Lenovo is now garbage aside from their Enterprise model offerings. The consumer level stuff is just reduced to junk now.
I'm old enough to remember when ASUS was viewed as one of the best hardware manufacturers you could go with.
It has been a long, slow decline for ASUS. They really manufactured their own demise here.
Not in a place to watch the video, what's the tl;dw?
Enshittification
The usual. Hardware quality slowly goes to shit, company starts getting tricksy with consumers to make money instead of making quality product.
The big one was the BIOS update that nearly fried a lot of 670 motherboards that ASUS turned around and tried to avoid taking responsibility for, trying to pin issues on the consumer.
It's capitalists being capitalists. Completely ruining their brand to squeeze out a short term 1% increase in revenue.
We are in the "how many of my customers can I screw over and completey piss off and still make a profit" stage of capitalism.
Puts out defective products then misleads consumers to think they have voided their warranty so they can't get a replacement for said defective products.
There's more too it but that's the main thing that made people turn on them.
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