Because most people aren't going to ditch them regardless of how many ads they put, and that's good enough for them.
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Television does it
A vast number of users won’t switch
My steamers don't have any ads.
Well, I might add to it soon enough if the cramps are any indication...
They're banking on their service still being better. In the short term they assume their particular selection of content will provide some inertia to your decision to move, and long term they expect all of the other options are going to do the same thing. Eventually, you'll only be able to stream with commercials, and they'll be back to the balance of their content being the only deciding factor.
I think that's definitely part of it. I think another part is that they don't do ads right away so people will switch to them, then they add them assuming people will either forget to cancel, or just decide that since they're already there they may as well keep it anyway.
🏴☠️
Because netflix tested it and it was worth it for them. The increased revenue from ads more than made up the subscription fees of users lost.
What in turn is short sighted. A new age of Piracy is on the rise my friends.... time to sail again.
I have zero commercials on my Jellyfin instance.
If they increase prices by 20% and lose 15% of their customer base, that's an increase in profit.
If they increase their ad duration by 50% and lose 15% of their customer base, that's a huge increase in profit.
Because they think you'll be too addicted to their content and offerings to quit
You're one person
If you even started using streaming services, I've got bad news for you.
If you started using steaming services on the other hand, you might be a god danged genius