Deliberate vandalism of the commons needs to actually be made illegal. This would include the entire field of "search engine optimization" which is simply a misnomer made of weasel words, which actually mean they'll hide the results you want behind an ever increasing amount of plain old grifter-ass crap sold by the same three old assholes who bought everything and think that means it's actually theirs, even as they dilute the concept of ownership for the rest of us.
The whole idea needs to die.