this post was submitted on 13 Nov 2024
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I's heard news that BlueSky has been growing a lot as Xitter becomes worse and worse, but why do people seem to prefer BlueSky? This confuses me because BlueSky does not have any federalization technologies built into it, meaning it's just another centralized platform, and thus vulnerable to the same things that make modern social media so horrible.

And so, in the hopes of having a better understanding, I've come here to ask what problems Mastodon has that keep people from migrating to it and what is BlueSky doing so right that it attracts so many people.

This question is directed to those who have used all three platforms, although others are free to put out their own thoughts.

(To be clear, I've never used Xitter, BlueSky or Mastodon. I'm asking specifically so that I don't have to make an account on each to find out by myself.)


Edit:

Edit2: (changed the wording a bit on the last part of point 1 to make my point clearer.)

From reading the comments, here are what seems to be the main reasons:

  1. Federation is hard

The concept of federation seems to be harder to grasp than tech people expected. As one user pointed out, tech literacy is much less prevalent than tech folk might expect.

On Mastodon, you must pick an instance, for some weird "federation" tech reason, whatever that means; and thanks to that "federation" there are some post you cannot see (due to defederalization). To someone who barely understands what a server is, the complex network of federalization is to much to bare.

BlueSky, on the other hand, is simple: just go to this website, creating an account and Ta Da! Done! No need to understand anything else.

~~The federalized nature of Mastodon seems to be its biggest flaw.~~

The unfamiliar and more complex nature of Mastodon's federalization technology seems to be its biggest obstacle towards achieving mass adoption.

  1. No Algorithm

Mastodon has no algorithm to surface relevant posts, it is just a chronological timeline. Although some prefer this, others don't and would rather have an algorithm serving them good quality post instead of spending 10h+ curating a subscription feed.

  1. UI and UX

People say that Mastodon (and Lemmy) have HORRIBLE UX, which will surely drive many away from Mastodon. Also, some pointed out that BlueSky's overall design more closely follows that of Twitter, so BlueSky quite literally looks more like pre-Musk Xitter.

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[–] [email protected] 48 points 1 day ago (8 children)

Because in Bluesky, you open the app, create an account, and you’re good to go.

Federation is way too complex of an idea for the average person. Picking a server and then understanding instances is much too complicated.

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[–] [email protected] 180 points 1 day ago* (last edited 1 day ago) (19 children)

Because the mastodon evangelists are horrible.

Back when there was any question of what platform to migrate to? Threads and bluesky were "Get an invite and make an account"

Mastodon was people insisting that EVERYONE needed to understand what federation is and the underlying philosophy. When really they should have just said "Sign up for one of these instances. It is like email where it doesn't really matter what provider you have". Countless times I tried to explain to folk on a message board or discord and would say "Just make an account on one of these four or five instances". And, like clockwork, someone would "well ackshually" me and insist that people can't use Mastodon without understanding the fundamental concept of federation and how picking the right instance is important and people can just delete and remake their accounts until they are satisfied.

So when it was time for the big influencers to move? They went to where people were already congregating and where they didn't need to host an educational seminar to tell someone how to make an account.

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[–] [email protected] 14 points 1 day ago (1 children)

A lot of people are offput by having to choose a server before creating an account. If that could be automated somehow I think Mastodon would be more popular.

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[–] [email protected] 4 points 1 day ago (1 children)

Most of people choose what marketing makes them to choose.

All that's missing is the garage myth behind the creation of BlueSky, without forgetting how its creator is a genius, and these people would be willing to pay for access!

Centralized or decentralized platforms, they don't care lol

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[–] [email protected] 12 points 1 day ago

Bluesky is more like Twitter, and Twitter users prefer Twitter to Mastodon

[–] [email protected] 74 points 1 day ago* (last edited 1 day ago) (26 children)

I'm on both Mastodon and Bluesky. To me, Mastodon's biggest problem is its refusal to have an algorithm to surface popular content. Yes there are problems with algorithms, but I don't have the time or inclination to read every post in chronological order. A good algorithm would show me popular posts without manipulating me for profit.

Edt: a few people have misunderstood me. I'm not proposing "Mastodon shows me stuff from people I don't follow," I'm suggesting "Mastodon shows me stuff only from people I follow, but it shows me the popular stuff first."

[–] [email protected] 19 points 1 day ago (1 children)

I'm inclined to agree that's a problem. Everyone's first encounter with a social media content recommendation algorithm was one designed to manipulate them into clicking ads, so it caused some backlash. Recommendation algorithms can be tuned to show things people care about and want to engage with.

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[–] [email protected] 25 points 1 day ago (1 children)

its about blueskys volume reaching a 'critical mass' which will continue to then draw users.

huge groups (recently, brazil) moved there en-masse because it already had a ton of users.

its the same reason twiiter even still has users.. they dont want to leave that volume of subscribers.

[–] [email protected] 3 points 1 day ago (2 children)

That's a bit of a circular reference: "it got popular because it got popular". The question remains: why did BlueSky reach that threshold and Mastodon did not?

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