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WhatsApp is officially getting ads (www.theverge.com)

submitted 1 week ago* (last edited 1 week ago) by [email protected] to c/[email protected]

124 comments fedilink hide all child comments

WhatsApp is rolling out ads. In an update on Monday, Meta announced that it will now show ads from businesses through its Stories-like status feature.

Meta says it will tailor the ads to your interests by using “limited” information, including your country or city, language, the channels you follow, and how you interact with ads on the platform. You can also change your ad preferences from Meta’s Accounts Center.

This isn’t the only change Meta is making to WhatsApp. The company will also start showing promoted channels when you click on the Explore button to find new ones to follow. It’s also rolling out the ability to subscribe to channels to “receive exclusive updates” as well.

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[–] [email protected] 1 points 1 week ago (2 children)

I'm forced to use WhatsApp chat so I keep it installed begrudgingly. But who the fuck is using WhatsApp stories?

[–] [email protected] 0 points 1 week ago (1 children)

Who is forcing you?

[–] [email protected] 1 points 1 week ago

Only my family, friends and work. But I'm working on cutting them out of my life.

[–] [email protected] 0 points 1 week ago (4 children)

I use Beeper which shows me a unified view of whatsapp and Signal and others. whatsapp itself has zero permissions on my phone. I hate that I need to have it at all but Europe is deep into that. Sigh.

[–] [email protected] 1 points 1 week ago

Isn't Beeper another security risk? They also store your data on their cloud, and it's not encrypted during the bridge process.

[–] [email protected] 0 points 1 week ago

Whatsapp is popular a lot in many parts of the world. In India, WhatsApp is almost the defacto standard messaging app with Telegram probably flying in a far second. I doubt I know anyone who even uses stuff like Signal or Threema or any of the alternatives.

[–] [email protected] 0 points 1 week ago (1 children)

At least normal European people are locked into a platform that doesn't care what device you're using, unlike iMessage - so it's not all bad

[–] [email protected] 0 points 1 week ago

I'm an iPhone user and I've never met anyone that gave a shit about iMessage. In the past ten years.

[–] [email protected] 1 points 1 week ago

There was a big uproar amongst normies when the WhatsApp TOS changed......but people forget quickly and prefer convenience. That was our one chance to convert everyone over.