this post was submitted on 21 Feb 2024
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No Stupid Questions

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[–] [email protected] 44 points 8 months ago* (last edited 8 months ago) (7 children)

I don't say this to be dismissive, but Google's search results have been getting worse for the better part of a decade now, and they're still far above anyone else. While I do think that engines like Bing are closer to Google's quality than most give them credit for, Google is still the only game in town. There are other search engines that people use, but they are niches in niches, and are probably used for belief reasons over an improvement in quality.

Frankly, I think that for the first time in history, the search market is open for competition. There is an argument to be made whether Google either doesn't care about their search quality, or that it's simply a hard problem to solve for anyone. If the former is true, then a competitor could make a very real case for overthrowing Google, given the right backing and hype behind them.

[–] [email protected] 21 points 8 months ago* (last edited 8 months ago) (3 children)

The rate at which the results got worse has a notable pattern in line with their drive for ad revenue. Most of the results are garbage because they are driven by money rather than user choice and popularity. The more money you pour into tuning SEO and Google Ads the higher you rank. To hell with relevance or what users actually want.

I ran a web community for writers from 1997 onward, and threw in the towel this year. The site had a core following but we relied on a steady trickle of new users from organic search and word of mouth to stay afloat. And little by little no matter how much time I put into SEO and the site we continued to slide due to a combination of seo rank and google just removing pages without explanation or reason. After spending the last 5 years rebuilding the site for SEO and mobile optimization, I watched google index 99% of the sitemap, our rank come back up slightly, new users starting to come in... And then it just... Stopped. I went to check the indexing, and google had silently moved all the indexed pages back to "crawled but not indexed" for no bloody reason. Zero errors, codes or messages.

I threw in the towel. The site was costing me nearly $500usd a month to operate and I could not throw a dime at ads. I had tried getting ad revenue on the site a few years back even though I did not want ads on the site and it looked promising... I got 90% of the way to covering monthly costs, but before the first cheque was cut google banned me from that service with no explanation. I followed every rule, discouraged regular members from clicking ads unless they really wanted to see the thing the ad was showing. Still got banned. And google just doesn't even care to explain themselves.

I closed the site in January because I realized the internet I fell in love with, the one I created that community for... Its dead. Killed by capitalism.

Might be for the best. I can throw my coding time at open-source projects now. Just need to find one that entices me.

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[–] [email protected] 12 points 8 months ago (2 children)

I use perplexity.ai

Hoping that one day it takes my job and I am okay with it. I already hate my job

[–] [email protected] 3 points 8 months ago

What do you do? Maybe we're can hate it in solidarity

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[–] [email protected] 27 points 8 months ago* (last edited 8 months ago) (2 children)

Also, google images sucks now. Try googling for anything specific, like "sand in pc" or "red carb on plate" - all AI generated

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[–] [email protected] 8 points 8 months ago (3 children)

I use Google with modifiers like plus and minus, quotation marks and most importantly with uBlocklist. This way I can hide seo bullshit with a single click

[–] [email protected] 7 points 8 months ago

You *think you use Google with modifiers, but now your modifiers are even modified or nulled by Google

[–] [email protected] 19 points 8 months ago* (last edited 8 months ago) (1 children)

The modifiers haven't seemed to work for a long time.

[–] [email protected] 11 points 8 months ago

Most modifiers were nuked and removed. Few remain.

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[–] [email protected] 8 points 8 months ago

Yeah, here's a fantastic recent article about it:

The Discussion Forums Dominating 10,000 Product Review Search Results - Reddit's dominance and the downsides of that https://detailed.com/forum-serps/

[–] [email protected] 6 points 8 months ago
[–] [email protected] 53 points 8 months ago (1 children)

Ars had an article about it: https://arstechnica.com/gadgets/2024/01/google-search-is-losing-the-fight-with-seo-spam-study-says/

It's not just you—Google Search is getting worse. A new study from Leipzig University, Bauhaus-University Weimar, and the Center for Scalable Data Analytics and Artificial Intelligence looked at Google search quality for a year and found the company is losing the war against SEO (Search Engine Optimization) spam.

They're also not particularly motivated to try harder. They don't have a lot of competition, and they make a lot of money this way. And their leadership are idiots.

[–] [email protected] 11 points 8 months ago

They also can't. The algorithm is a black box to them, so figuring out why a given SEO tactic works is a fool's errand.

It's a cat and mouse game, where a working tactic will rapidly proliferate.

[–] [email protected] 19 points 8 months ago

On the flipside for advertisers, prices for ad clicks have never been higher. Its so outrageously high now, making Google such an obscene amount of money, that its unlikely to get better, I'd expect it to get much worse.

[–] [email protected] 26 points 8 months ago (2 children)

Yes. I'm using the same search methods I've always used that used to get me relevant results, and I get a bunch of fucking sponsored links instead. I've noticed lately that if the result of a search is a YouTube video and I click on it, it doesn't go to YouTube but opens up as a search result and plays me ads somehow bypassing my adblocker that works just fine in actual YouTube. More than once after the ad was done, the video refused to load, which was utterly infuriating.

Google assistant on my phone has also become garbage. They changed the functionality of the few key things I liked to use, and now it's totally useless to me. Google is swirling down the shitter faster than yesterdays tacos. Honestly, if it wasn't for email, photos, and using an Android phone, I'd probably be done with them entirely.

[–] [email protected] 1 points 8 months ago (2 children)

You can get a degoogled phone but they all seem under par with flagships.

I was looking at the fairphone5 but I'm on the fence. I might just stick with my current phone which is like 4 years old.

[–] [email protected] 2 points 8 months ago

it might be difficult here. I'm in Korea. ie the land of Samsung.

[–] [email protected] 3 points 8 months ago (1 children)

You should look into getting an unlocked pixel with graphene on it

[–] [email protected] 1 points 8 months ago

Saw that recently. Will check it out

[–] [email protected] 13 points 8 months ago (3 children)

Use Ublock Origin to block all ads. Takes 20 seconds to install, and works on all browsers

[–] [email protected] 1 points 8 months ago (2 children)

I am using Ublock Origin in Firefox, it still somehow slipped an ad in there.

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[–] [email protected] -4 points 8 months ago (2 children)

Technically it takes a while to setup tho

[–] [email protected] 4 points 8 months ago (4 children)

No, it does not. I end up installing Firefox multiple times a week and it takes less than a minute to add uBlock origin ande enable all the extra filters that it offers

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[–] [email protected] 1 points 8 months ago (1 children)

In 5 years and 5 devices, I've never changed the defaults

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[–] [email protected] 7 points 8 months ago

Also switch to Firefox, it has built-in protections that Google Chrome (of course) doesn't have

[–] [email protected] 13 points 8 months ago (2 children)

Google has been useless for me for years now. I switched to DuckDuckGo like 5 years ago and every now and then if I accidentally even stray onto Google, I'm just scared by the results

[–] [email protected] 1 points 8 months ago (1 children)

I came here to say this. Partly due to behavioral changes on my part, DDG's results have been closer to what I'm looking for. At school, they block DDG on the WiFi, so I use Google there and I have to flick past many ads and results that look good from the summary, but have nothing to do with what I'm looking for when load the page.

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[–] [email protected] 4 points 8 months ago (2 children)

You're saying Bing has better results than Google?

[–] [email protected] 20 points 8 months ago (1 children)

Not who you replied to, but I've been using DuckDuckGo for years knowing it's limitations and would occasionally use Google if I needed more specific search results, however, these days Google Search is about the same as DDG and (even as a fan) I have to admit DDG was never and is not a spectacular search engine. Honestly, the thing that surprises me most is that when I get inadequate results from DDG and try Google, the results are basically the same. Not a great look for Google.

[–] [email protected] 4 points 8 months ago (1 children)
[–] [email protected] 5 points 8 months ago

Same thought. Try kagi search. Search is better, I believe they use their own indexing, and you're their customer, not the product, so there's incentive to providing good service to customer instead of being treated like cattle and it shows!

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[–] [email protected] 8 points 8 months ago

Yes. It varies by topic, but on many topics now it's 100% useless.

[–] [email protected] 11 points 8 months ago (3 children)

Yes, and that's why I switched to Kagi

[–] [email protected] 10 points 8 months ago

I, too, switched to Kagi a while back. I was highly skeptical because duckduckgo etc. never worked for me. Instead of finding crap, I found nothing instead. I tried kagi's 100 free searches, and decided that it's worth it. The feature that allows you to block, lower, or raise the appearance of website makes things a lot better after using it for a while.

I don't blindly accept cookies, and at some point noticed just how many health-related pages link to the same lock-out page after denying cookies. So many pages with different fronts that are all the same on the backend of things. Now, none of them even show up in my search results. Slowly, I can actually find useful results, even when searching for something in a field like health which seems to get beaten in nonsense/useful ratio only by few topics.

[–] [email protected] 3 points 8 months ago (1 children)

Kagi

Does it personalise the result based on your tastes, pages you visit and previous searches?

I tried duck duck go but I don't like how u personal are the results. This last month I switched to bing and it was better. Some years ago I wouldn't belive that bing could be better than Google.

[–] [email protected] 10 points 8 months ago* (last edited 8 months ago)

It does not. It doesn’t even keep track of your past searches. They may make this possible in the future, but already have it set as off by default, should it ever happen. It’s honestly, really, really good!

ETA - you can indicate what sources should filter up higher in your results if you want

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[–] [email protected] 2 points 8 months ago

Big time decline in the last few months.

[–] [email protected] 17 points 8 months ago

Yeah, they've been getting progressively less useful. UBlock Origin helps but I feel like Google Search was much better in the past.

I saw an article on a technology Lemmy the other day that showed how Google was pretty much helping to make sure you get shitty results. I'll have to see if I can find it and link it.

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