this post was submitted on 06 Nov 2024
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This has to be the idea of the century

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[–] [email protected] 5 points 18 hours ago
[–] [email protected] 20 points 20 hours ago (1 children)

Just get the confusing branding over with and call it “Intelligence for Windows Live Business Premium”

[–] [email protected] 7 points 19 hours ago

Pro max plus

[–] [email protected] 9 points 20 hours ago

I mean that's standard practice. If a feature, product, or company develops a bad reputation, just rename it. If your market is large enough there will be enough people not paying attention to not realize it's the same product.

[–] [email protected] 7 points 21 hours ago

"have you tried painting it pink, then maybe they will like it"

[–] [email protected] 5 points 21 hours ago (1 children)

Bro looked at apples corny branding and envied it 😭🤞

[–] [email protected] 10 points 20 hours ago (1 children)

As always, Microsoft is always one step behind apple.

At least apple intelligence was a little clever, its abbreviation is still "AI"

But windows intelligence? That just sounds fucking stupid. As an operating system windows is not known for its intelligence. Stupid slow, bloated, spying sack of shit software.

[–] [email protected] 5 points 20 hours ago

They should've looked at their star software product: Microsoft access.

Now presenting: Access Intelligence

[–] [email protected] 12 points 1 day ago

Give it another 6 months and it'll be "Skynet for xbox" or something similarly worse.

[–] [email protected] 18 points 1 day ago

That would be an oxymoron.

[–] [email protected] 5 points 1 day ago
[–] [email protected] 48 points 1 day ago (2 children)

Copilot is fantastic branding tbh. It's like the MBAs want change for the sake of keeping their jobs.

[–] [email protected] 11 points 21 hours ago (1 children)

I agree. In a vacuum, Copilot is a good name, potentially S tier. Too bad they shoved it in everyone's face and made us all hate it. Now they have to rebrand and hope we don't hate that too. Spoiler, we will.

[–] [email protected] 3 points 20 hours ago (1 children)

Don't even know why they think rebranding it will work

People aren't stupid. Referring to shit with another word doesnt make it any less gross.

[–] [email protected] 2 points 17 hours ago* (last edited 17 hours ago)

don't fool yourself. people still don't know how to install windows. consider the outside world, not just our echo chamber

[–] [email protected] 23 points 1 day ago* (last edited 1 day ago)

For real.

I dislike Copilot with a burning passion, but I can't deny it's an amazing name. Because that's what AI in an OS should be.

A copilot. One that will take over and help me do things, especially tedious things like offline translation, better screen reader functionality for the blind, better speech recognition and synthesis, etc.

Of course that's not what MS is doing, they're doing it to shove gimmicks down our throat and to scoop up data en masse.

Windows Intelligence is just... Ugh. Do they not get that Apple Intelligence, while still being a bit of a rubbish name, at least works because it still can be shortened to AI?

[–] [email protected] 28 points 1 day ago (1 children)

So swap “Apple” for “Microsoft” in the name, huh? Yeah, that’ll work.

[–] [email protected] 3 points 20 hours ago

Shoukd name it "Micro intelligence".

[–] [email protected] 27 points 1 day ago (1 children)

Its still the same PR nightmare and no one wants your AI crapware Micro$oft!

[–] [email protected] 8 points 1 day ago

Yeah I love that it's just a shitty product, but no, go on try fixing it with ✨ rebranding ✨

This is not only for Microsoft, AI is overhyped as a whole.

[–] [email protected] 35 points 1 day ago (3 children)

It's such a dumb name, that it makes me genuinely furious there there are people out there who have lied and impostered their way into positions where they can make such decisions, while having absolutely no clue at all what they're even doing in the building.

Apple intelligence makes sense, because the abbreviation is AI. Pretty smart and simple if you think about it.

But Copilot is the kind of name Apple would choose for its product. Things like centre stage, launchpad, facetime... They're all very descriptive and cool sounding names of their software products. Copilot is a great name that they're throwing away along with Cortana because their crappy practices are crappy.

[–] [email protected] 7 points 1 day ago

It came from github copilot, which quite literally codes alongside you, like a copilot.

[–] [email protected] 20 points 1 day ago

Let me just windows app into my computer to see if it's still called copilot.

[–] [email protected] 2 points 1 day ago (1 children)

And also, isn't Copilot in other MS products besides Windows as well? Even if not now, it could be in the future. This naming would make it limiting to expand.

[–] [email protected] 2 points 1 day ago

Microsoft is famous for nonsensical product and feature renamings. There is Microsoft 365 Copilot in their enterprise offerings, which integrates well with Copilot in Windows. And there is a tool to build your own Copilots with customized logic and data sources.

[–] [email protected] 40 points 1 day ago (3 children)

Why don’t they just call it Clippy?

[–] [email protected] 3 points 1 day ago

Because IM NOT WRITING A FUCKING LETTER

[–] [email protected] 6 points 1 day ago

Or reprise their old assistants from XP.

At least a "computer Wizard" would make them stand out compared to ChatGPT in a funny box.

[–] [email protected] 4 points 1 day ago

Or artificial intelligence explorer. AIE for short. And give it a blue icon of an E or something.

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