This is presumably not a bad thing, as Google would most likely have benefited the most from this, especially as the so-called "privacy sandbox" that Google had planned as a replacement or server-side tracking are even more difficult to avoid. The "privacy sandbox" in particular would have been more of a competitive advantage for Google because, as the provider of Chrome, they are the only ones who have comprehensive access to aggregated user data that is collected directly via the browser.
this post was submitted on 23 Jul 2024
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