this post was submitted on 29 Jun 2025
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Privacy

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Just listened to Naomi Brockwell talk about how AI is basically the perfect surveillance tool now.

Her take is very interesting: what if we could actually use AI against that?

Like instead of trying to stay hidden (which honestly feels impossible these days), what if AI could generate tons of fake, realistic data about us? Flood the system with so much artificial nonsense that our real profiles basically disappear in the noise.

Imagine thousands of AI versions of me browsing random sites, faking interests, triggering ads, making fake patterns. Wouldn’t that mess with the profiling systems?

How could this be achieved?

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[–] [email protected] 10 points 1 week ago (1 children)

This is like chaff, and I think it would work. But you would have to deal with the fact that whatever patterns it was showing you were doing "you would be doing".

I think there are other ways that AI can be used for privacy.

For example, did you know that you can be identified by how you type/speak online? what if you filtered everything you said through an LLM first, normalizing it. Takes away a fingerprinting option. Could use a pretty small local LLM model that could run on a modest local desktop...

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[–] [email protected] 19 points 1 week ago (2 children)

Obscuration is what you're thinking and it works with things like adnauseun (firefox add on that will click all ads in the background to obscure preference data). It's a nice way to smear the data and probably better to do sooner (while the data collection is in infancy) rather than later (where the companies may be able to filter obscuration attempts).

I like it. I am really not a fan of being profiled, collected, and categorized. I agree with others, I hate this time line. It's so uncanny.

[–] [email protected] 3 points 1 week ago (9 children)

I still don't really understand adnauseum. What is the difference in privacy compared to clicking on none of the ads?

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[–] [email protected] 8 points 1 week ago (1 children)

In a different direction now is a good time to start looking at how local AI can liberate us from big tech.

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[–] [email protected] 4 points 1 week ago (10 children)

It’s an interesting concept, but I’m not sure the payoff justifies the effort.

Even with AI-generated noise, you’re still being tracked through logins, device fingerprints, and other signals. And in the process, you would probably end up degrading your own experience; getting irrelevant ads, broken recommendations, or tripping security systems.

There’s also the environmental cost to consider. If enough people ran decoy traffic 24/7, the energy use could become significant. All for a strategy that platforms would likely adapt to pretty quickly.

I get the appeal, but I wonder if the practical downsides outweigh the potential privacy gains.

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[–] [email protected] 15 points 1 week ago (2 children)

It's a good idea in theory, but it's a challenging concept to have to explain to immigration officials at the airport.

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[–] [email protected] 112 points 1 week ago* (last edited 1 week ago) (5 children)

I feel like I woke up in the stupidest timeline where climate change is about to kill us, we decide stupidly to 10x our power needs by shoving LLMs down everyone’s throats, and the only solution to stay private is to 10x our personal LLM usage by generating tons of noise about us just to stay private. So now we’re 100x ing everyone’s power usage and we’re going to die even sooner.

I think your idea is interesting – I was also thinking that same thing awhile back – but how tf did we get here.

[–] [email protected] 36 points 1 week ago (1 children)

but how tf did we get here

With capitalistic gusto! 🤮

[–] [email protected] 13 points 1 week ago

Just buy more? Idk I'm all out of ideas

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