"In a study we conducted after the release of the proposed rule, consumers indicated they would be less willing to buy meals re-designed to meet the proposed criteria compared to our current 'healthy' meals," the company said.
So they're fine with selling unhealthy food then? Weird that their business model includes shortening the lives of their customers.
This is something Mr. Beast has mentioned a few times when talking about the food products he's been trying out. People say they want healthy food, but in reality people buy what tastes good to them, nutrition be damned.
He's decided he can market well enough that it's worth it to sell his own product, but he can't compete with the economy of scale that the major brands have, so his plan is to compete by making something a little more expensive, but hopefully better tasting and not quite as unhealthy. We'll see how that strategy works out for him.
As if businesses are doing things for long term sustainability
I guess they will have to charge more since they won't get a full lifetime out of customers.
This is the best summary I could come up with:
The new symbol will follow a long-awaited update to the FDA's definition, due to be published this April, of what foods can claim to be healthy to eat under federal rules.
The FDA's attempts to revise the definition have drawn hundreds of comments since they were floated back in 2016 under the Obama administration.
Conagra manufactures the Healthy Choice brand of frozen meals, which the company says makes it "the largest industry stakeholder impacted" by the changes.
A proposal for that rule is scheduled to be published by June, following focus group testing of several different designs to call out unhealthy levels of things like saturated fat, sodium and added sugars.
Previous trials by the agency have looked at a variety of designs created to fit on the front of everything from bottled sports drinks to boxed frozen foods.
Jones said the FDA had now settled on a final design that "consumers best understood" in the focus groups, but declined to share details of which was picked.
The original article contains 812 words, the summary contains 167 words. Saved 79%. I'm a bot and I'm open source!