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I'm sure it's nothing and everything is fine. Now, who wants to buy some of this Reddit stock? I'll cut you a special deal so you don't miss out! ... Anyone?
A special deal? Doesn’t the message basically say “give us your data so you maybe have a chance at buying stock at full price, and be thankful we’re not marking it up”?
Well, at IPO price. A couple of decades ago, that used to mean it was discounted. Nowadays, it doesn't, but not everybody knows that.
Probably part of some side grift to sell more information to data brokers
The whole idea is a grift. They are directly appealing to people who largely should not be buying shares due to their financial situation and are a lot less critical of the pretty poor numbers they published than professional ~~exploiters~~ investors will be.
Obviously this is done in hopes of selling more shares and binding users long term, though that will probably just accelerate the enshittification because suddenly the last remaining power users are turned into shareholders instead
Right but the whole "give us all your info and MAYBE you can buy stock" is the part that sounds like a secondary grift. If they wanted to pump they could just have some set amount and do a first come first serve right off the bat.