politics

You are misunderstanding what exactly a newspaper is, and how it and journalists actually function (it's utility) in a market. You are confusing it with the very propaganda that has been pushed by the media.

While it is ostensibly to 'sell subscriptions', this is wrong. If the job was to sell subscriptions they would just copy and improve on the USA Today formula. The utility of their job is to find a way to convince their middle class subscriber base that they hold the opinions that the owners and editors of the newspaper hold, under the premise that all the other subscribers must also hold this opinion, otherwise they wouldn't subscribe. They are selling the illusion of control of a newspaper.

If you are a journalist and you fail to thread that fine line, there are a thousand journalism majors who will do it instead of you. Just because they are failing the sell doesn't mean that the sell can't be made. Especially if your subscriber list is mostly liberals, just issue a lukewarm apology, be better with dog whistles and they will come right back.