Privacy

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Meta calls €200M pay-or-consent fine 'unlawful' (www.theregister.com)

submitted 1 week ago by [email protected] to c/[email protected]

13 comments fedilink hide all child comments

Meta has come out swinging following the European Commission's decision that its pay-or-consent model falls foul of the Digital Markets Act (DMA).

In a post, the company stated: "This decision is both incorrect and unlawful, and we are appealing it." It then cites previous judgments to support its argument that it should be permitted to display personalized ads to users who don't want a paid subscription.

"Meta," it said, "is the only company in Europe unable to offer both a subscription-based and a free ad-supported service. Instead, Meta is required to offer a free, reduced-ad service – less personalized ads – that leads to poorer outcomes for users, advertisers, and platforms."

According to Meta, national courts and data protection authorities, including in France, Denmark, and Germany, have given "consistent support" for "business models that provide a paid subscription alternative to consent for personal data use for personalized ads."

But not the European Commission, which handed down a €200 million ($228 million) fine for the Meta's "consent or pay" ad model in April.

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[–] [email protected] 1 points 1 week ago

The thing is. By Banning it you make it a lot harder for people to use it. Soms might start using VPNs sure, or even TOR. But most people don't even know what that is or don't care enough tongo through so much hassle.

Most people are already fed up with META but are just too lazy to switch, this will give them the final push. And privacy is never a reason to use meta. The entire reason they are being fined so much is because continuously break privacy laws and make privacy worse for everyone.