this post was submitted on 04 Jul 2025
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Iirc valve will even allow devs to generate as many steam keys as they want and sell them outside of steam for no cut whatsoever (and Steam will still provide support for the game on the launcher for those keys). And virtually no devs do it. They prefer to take the 30%. So that tells me that what they charge is more than fair to the devs
Yeah generating a steam key to sell yourself isn't free but last time I made some it was less than a buck. I'm going on an old memory but I think it was $0.17 each.
Incredibly cheap I’d say