Constantly trying to thread the needle of "my target audience is not other communists but "vibes based" leftists, punks, skaters, goths, etc.
Yet I am definitely not afraid to speak my mind, to be openly and unapologetically political. Yet I fear this will only end up alienating more than it will agitate or educate. We lack time, we lack will, so we need space, we can't build will without space. Space means culture, culture has been entirely co-opted by the system, thus you need to create a line of flight to the space (Deleuze), we can do this by working towards deterritorizing the "underground" (counter culture). In this way the 'brand' super structure itself can be detourned, re-worked into a rhizome, ergo "HOUDINI".
But thats all pretty heavy shit and I worry that the openly political nature of the detournément will alienate before the rhizome can grow. For example someone I consider to be one of the most important voices in the gaming space as it relates to the medium as an art form, that person offered to write some articles for the brand, to grow the rhizome so to speak.
This person is not openly political and I wonder to myself, does he not see the level of political discourse I attempt to engage in? If not, will learning of that push him away, limiting the growth and shrinking the space, thereby lowering the will?
People somehow figure it out eventually, I don't bother. Speak to immediate concerns, if people hear their concerns being addressed I've found they dgaf what verbiage it uses as long as they can follow along somewhat. Be casual, but beyond that don't worry about how political or not you come off. The whole lacks hindrance is the driving force behind collaboration-cooperation.