this post was submitted on 14 Feb 2024
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This episode of Security Now covered Google's plan to deprecate third party cookies and the reaction from advertising organizations and websites.

The articles and the opinions of the show hosts are that it may have negative or unintended consequences as rather than relying on Google's proposed ad selection scheme being run on the client side (hiding information from the advertiser), instead they are demanding first party information from the sites regarding their user's identification.

The article predicts that rather than privacy increasing, a majority of websites may demand user registration so they can collect personal details and force user consent to provide that data to advertisers.

What's your opinion of website advertising, privacy, and data collection?

  • Would you refuse to visit websites that force registration even if the account is free?
  • What's all the fuss about, you don't care?
  • Is advertising a necessary evil in fair trade for content?
  • Would this limit your visiting of websites to only a narrow few you are willing to trade personal details for?
  • Is this a bad thing for the internet experience as whole, or just another progression of technology?
  • Is this no different from using any other technology platform that's free (If it's free, you're the product)?
  • Should website owners just accept a lower revenue model and adapt their business, rather than seeking higher / unfair revenues from privacy invasive practices of the past?
(page 3) 33 comments
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[–] [email protected] 28 points 9 months ago* (last edited 9 months ago) (5 children)

I vehemently oppose Google having hegemony over web standards, but I'll still happily enjoy the delicious schadenfreude of propagandists -- excuse me, "advertisers" -- getting screwed by that hegemony.

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[–] [email protected] 8 points 9 months ago (1 children)
  1. I already have been for some time.

  2. I care immensely

  3. Maybe, but I'll keep fighting it tooth and nail with ad blocking and other privacy Security tools. I've been much much more receptive to sponsorships from YouTubers I enjoy than traditional ads. I'll intentionally try stuff just to support the YTber.

  4. Yes, I already do.

  5. Primarily, yes it is to be. This is next in line for restrictions upon the internet, it goes in hand with that garbage website and browser attestation shit from Google and chrome. I don't like any of this direction with ads, it's gotten worse in everyday life too.

  6. I can't draw a comparison in my head.

  7. I will be loyal to companies that do actually respect my privacy, mullvad being one of them. I recommend them everywhere, and there are others that deserve the same recognition, like Mozilla and many others. I will do my best to not support businesses that do not respect privacy.

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[–] [email protected] 46 points 9 months ago* (last edited 9 months ago) (4 children)

Would you refuse to visit websites that force registration even if the account is free?

Lots of sites require a free account these days. I don't visit those sites.

What’s all the fuss about, you don’t care?

I care.

Is advertising a necessary evil in fair trade for content?

I like advertising - how else are you supposed to find out what products/services are available? Regularly visit every website of every company I might be interested in? That doesn't work.

It's data collection I dislike, nothing wrong with ads as long as they're a reasonably short interruption. Make ads relevant to the content, not the visitor.

Unfortunately under the current system I don't see ads, because the only way to block tracking is to also block most ads. Sorry, but ad networks have burned that bridge. It's going to take time to rebuild it.

Would this limit your visiting of websites to only a narrow few you are willing to trade personal details for?

A website would need to offer some really valuable service for me to "trade personal details". Even sites where I have an account (e.g. YouTube) I generally don't log into that account.

Is this a bad thing for the internet experience as whole, or just another progression of technology?

I think anything that gives users control over wether or not they're tracked is a good thing - and forcing people to sign up / agree to terms before using a site does that. If websites want my personal details to access them... that's fine with me. I just won't use those sites. Other people will make a different decision. It's how it should be.

I also think I'm not alone, and plenty of major sites will choose to just not do any tracking. I look forward to using those sites.

Is this no different from using any other technology platform that’s free (If it’s free, you’re the product)?

I reject that premise. Lemmy is free. I don't feel like "the product" when I use lemmy. The product is the content and the discussions. If Lemmy has a few ads on every page, I'd be fine with that. I think it'd be a good idea - as long as it's done right, without invading privacy.

Should website owners just accept a lower revenue model and adapt their business, rather than seeking higher / unfair revenues from privacy invasive practices of the past?

It's their business, choose whatever revenue model they want. Just be honest and open about it.

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[–] [email protected] 18 points 9 months ago* (last edited 9 months ago)

Would you refuse to visit websites that force registration even if the account is free?

I already generally do.

What’s all the fuss about, you don’t care?

I honestly don't much care, but that's because western civilization is circling the drain, warped and undermined at every turn by wealthy and powerful psychopaths, and it's just not worth it to care, since there's absolutely nothing I can do to stop them

Is advertising a necessary evil in fair trade for content?

Some sort of revenue stream is potentially necessary, but that's the extent of it. Advertising is just one revenue stream, and even if we limit the choices to that, there are still many different ways it could be implemented.

The specific forms of advertising to which we're subjected on the internet are very much not necessary. And they don't exist as they do because the costs of serving content require that much revenue - they exist as they do to pay for corporate bloat - ludicrously expensive real estate and facilities and grotesquely inflated salaries for mostly useless executive shitheads.

Would this limit your visiting of websites to only a narrow few you are willing to trade personal details for?

Again, that's what I already do, so it would just add more sites to those I won't visit.

Is this a bad thing for the internet experience as whole, or just another progression of technology?

At this point, the two are almost always one and the same. Internet technology is primarily harnessed to the goal of maximizing income for the well-positioned few, and all other considerations are secondary.

Is this no different from using any other technology platform that’s free (If it’s free, you’re the product)?

This is cynically amusing on Lemmy.

Should website owners just accept a lower revenue model and adapt their business, rather than seeking higher / unfair revenues from privacy invasive practices of the past?

Of course they should, but they won't, because they're psychopaths. They'll never give up any of their grotesque and destructive privilege, even if that means that they ultimately destroy the host on which they're parasites.

[–] [email protected] 25 points 9 months ago (2 children)

The secret trick here: nobody will make a new username and password - nor should they. They'll only log in if they have a convenient login with Google/FB/MS button. Which gives Google premium position in tracking.

[–] [email protected] 3 points 9 months ago

Awas OAuth a mistake? Maybe. I agree with your sentiment.

[–] [email protected] 14 points 9 months ago* (last edited 9 months ago)

Nothing convenient about those for me. Browser extensions/etc that block tracking cause all of those services to direct me to "are you a robot" and "something looks strange about your login" auth bounces which are getting increasingly difficult to wade through.

A simple username/password, saved in a password manager, is so much easier.

[–] [email protected] 169 points 9 months ago (8 children)

Would you refuse to visit websites that force registration even if the account is free?

Yes, I already do. I don't visit Instagram because you need to login to view posts.

What's all the fuss about, you don't care?

I definitely care.

Is advertising a necessary evil in fair trade for content?

Ah, now this is an interesting question. I can certainly see an argument that ads are necessary to support "free" content, although personally in many cases I prefer to pay a subscription to support content rather than being subjected to ads.

Really though this is kind of a red herring because it's predisposing that violating your privacy and collecting personal information is a prerequisite to serving ads. It's required for individually targeted ads, yes, but they don't need to traget ads to the individual, they could target the ad by site or the contents of the page hosting the ad.

Would this limit your visiting of websites to only a narrow few you are willing to trade personal details for?

I would not visit any site that sold my details to an advertiser.

Is this a bad thing for the internet experience as whole, or just another progression of technology?

Yes, this is very bad.

Is this no different from using any other technology platform that's free (If it's free, you're the product)?

There's a reason I don't use most "social media" sites.

Should website owners just accept a lower revenue model and adapt their business, rather than seeking higher / unfair revenues from a privacy invasive practices of the past?

Yes, or find a different revenue model that doesn't invade people's privacy.

[–] [email protected] 2 points 9 months ago

I use imginn, nitter and redlib to view Instagram, x and reddit info, respectively. I refuse to engage with any of them using a login or having to turn off my VPN.

[–] [email protected] 20 points 9 months ago

Yes, or find a different revenue model that doesn’t invade people’s privacy

Agreed. The business model is unsustainable, and toxic. As much as I hate paywalls, it's better than the alternative.

Nobody could seriously believe that the viability of journalism should be dependent on the public's malleability and willingness to buy McDonalds burgers. And yet that's the status quo, more or less.

[–] [email protected] 6 points 9 months ago (1 children)

I would also like to avoid ads, and pay streaming services rather than cable or anything with ads. Oddly, this hasn't been the case for any online news sites. The Indy Star is begging and pay walling for subscribers and for some reason, I don't want to. But I don't want ads. I admit it's unreasonable to have neither. They need to pay people like anyone else.

[–] [email protected] 8 points 9 months ago (1 children)

I think it boils down to the difference in how we consume these things. You typically go directly to a streaming service with the intent to browse and consume its content, but few people directly consume news sites. More often you'll either end up on a particular site from a web search or from a link from an existing content aggregator like facebook, reddit, or lemmy. Since you don't seek out a particular news platform for regular consumption you feel less inclined to pay an ongoing subscription.

That does raise an interesting idea to me though. What if instead of a normal month to month subscription a news service offered a pre-paid per article account. So, say 25 cents an article say and you can purchase 40 articles for $10, then each article you view deducts from your account. When you get low on remaining articles it can prompt you to top up your account or you can have it auto-renew. Personally I think I'd be far more inclined to something like that because the cost would scale based on how much I actually used the service rather than being an ongoing monthly cost for something I use very sporadically.

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[–] [email protected] 5 points 9 months ago (2 children)

This is why I wish those micropayment systems took off. I would be happy to pay 20 bucks a month for 'ad free' browsing if most of it actually supported the creators of the content i'm accessing.

10x their cpm is still fractions of a cent for me as a user on a per page view basis, there's space for winning here if one of the big ~~tech~~ ad companies gets behind it and pushes.

[–] [email protected] 8 points 9 months ago

Micropayments would scale at a ridiculous rate like microtransactions in games have, so your $20 example would be at least $200 in reality by now.

[–] [email protected] 86 points 9 months ago* (last edited 9 months ago) (3 children)

Ah, now this is an interesting question. I can certainly see an argument that ads are necessary to support "free" content

I understand the need for ads, but having lived through popups, bonzi buddy, and "punch the monkey", advertisers blew any chance of me not using an ad-blocker.

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[–] [email protected] 20 points 9 months ago (2 children)

Ah, now this is an interesting question. I can certainly see an argument that ads are necessary to support “free” content, although personally in many cases I prefer to pay a subscription to support content rather than being subjected to ads.

On the other hand, not everyone can afford a subscription, so offering a both ad-supported and paid-for options is ideal, imo. Well, at least as ideal as it gets in a "grind your hustle or you'll starve" economy.

[–] [email protected] 7 points 9 months ago (2 children)

Plus all of those subscription transactions have individual costs. 3% just to the credit card companies alone. We either need to actually make low-cost microtransactions an actual thing - no Bitcoin is not that thing - or we need to publicly subsidize artists for the sake of art.

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[–] [email protected] 17 points 9 months ago* (last edited 9 months ago)

Yes, having a free ad supported option and a paid ad-free option is best, although I would say only if the ad supported option isn't using individually targeted ads. You should be able to see the content with ads without needing to login or provide personal data.

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[–] [email protected] 6 points 9 months ago (2 children)

This is great news! I hope this ends the era of subversive psychological targeting that's given rise to so much of the division in our culture.

[–] [email protected] 2 points 9 months ago

What type of targetted ads are you thinking of regarding this?

Plenty of evidence regarding social media algorithms and similar, but I've never really thought about ads also being used in that way.

[–] [email protected] 26 points 9 months ago (1 children)
[–] [email protected] 8 points 9 months ago (1 children)
[–] [email protected] 23 points 9 months ago (2 children)

I already click right back out of websites that don’t make it easy to reject cookies or ask for an email. I certainly won’t be registering anywhere and will find other ways to get the information I need. At this point I am immediately turned off by anything that relies heavily on ad-revenue to exist anyway.

[–] [email protected] 1 points 9 months ago (1 children)

What model is there? It's pretty much subscriptions, ads, or sales right?

Also, I'm the same way. As stated in previous reply.

[–] [email protected] 2 points 9 months ago

That sounds about right to me, maybe throw in government supported and nonprofits

[–] [email protected] 1 points 9 months ago (2 children)

Do you have paid subscriptions to web sites you like?

[–] [email protected] 8 points 9 months ago (1 children)

I do—I support a handful of creators (including some web content creators) directly via patreon, and donate to the important guys like wiki and craigslist. I don’t support any news organizations and am not sure how they’ll pivot.

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[–] [email protected] 5 points 9 months ago

99% of sites I visit once

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