When you loose access to your 1000+ hour account and have to start over.
this post was submitted on 25 Apr 2024
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Who drinks this shit anyways?
less ink colors when printing. they are pinching pennies everywhere to deliver more profits.
Checking the important things - Sailor Jerry looks like it's still the same. Can't tell if the pinup girl is still on the inside of the label though.
Redrum. RedRUM. REDRUM.
Is it because they tried to make him less masculine?
Are you asking because you don’t know?
I honestly have no idea why they changed the logo
I think the cost saving on color printing like someone mentioned elsewhere makes a lot of sense.
At a time when mostly all corporations are raking in millions in profit, now they choose to reduce a small amount of color? Lol, it's funny
"they" lol.
It's not like Mr. Corporation said "Cleatus! reduce the colors needed to print this sticker! That's what's going to make us a profit for this quarter!" Instead, Cleatus and his logo team are incentivized to cut as much cost as they can because they get a bonus every quarter based on how much money they save the company. So someone on his team whose expertise is in label manufacturing for the company pointed out that they could save a fraction of a penny per sticker by reducing the amount and variety of ink it takes to produce the sticker.
That and/or someone in advertising has decided that now, statistically, is a good time to rebrand, and what I said above in combination with the current trend of minimalism means that this new logo fits all the criteria while saving money.
From Tim Curry to Orlando Bloom. A disgrace all round.
Screw minimalism
A graphic designer in this case is really following orders from a long command chain, I assure you
Screw the corporate command chain
It actually looks like they put the logo in a business uniform. Surprised they didn't give him a tie.
Captain Morgan became uncle Morgan.
Uncle Morgan became newphew Morgan
Naw, that's hipster morgan there...
The mustache is clearly ironic.
That looks more like Captain Inigo Montoya.
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