this post was submitted on 14 Feb 2025
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Reddit is planning to introduce a paywall this year, CEO Steve Huffman said during a videotaped Ask Me Anything (AMA) session on Thursday.

Huffman previously showed interest in potentially introducing a new type of subreddit with "exclusive content or private areas" that Reddit users would pay to access.

When asked this week about plans for some Redditors to create "content that only paid members can see," Huffman said:

It’s a work in progress right now, so that one’s coming... We're working on it as we speak.

When asked about "new, key features that you plan to roll out for Reddit in 2025," Huffman responded, in part: “Paid subreddits, yes.”

Reddit's paywall would ostensibly only apply to certain new subreddit types, not any subreddits currently available.

Reddit executives also discussed how they might introduce more ads into the social media platform. The push for ads follows changes to Reddit’s API policy that, in part, led to the closing of most third-party apps used for accessing Reddit. Reddit makes most of its revenue from ads and can only show ads on its native apps and website.

Reddit started testing ads in comments last year, with COO Jen Wong saying during an AMA that such ads are in “about 3 percent of inventory.” The executive hinted at that percentage growing. Wong also shared hopes that contextual advertising, or ads being shown based on the content surrounding them, will be a “bigger part of” Reddit’s business by 2026.

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[–] [email protected] 129 points 1 week ago* (last edited 1 week ago) (15 children)

Hi, I think I’m doing this right. Just joined Lemmy lol because of this. Can people see my comment?

[–] [email protected] 30 points 1 week ago

Yes! Welcome to the fediverse

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[–] [email protected] 24 points 1 week ago (5 children)

Is there anywhere I can find a complete scrape of Reddit threads and comments from before the 3rd party app apocalypse? There was a lot of useful info shared on there, but I don't want anything to do with what that site has become. I'm happy just to CTRL+F a big dataset. It'll probably still work better than either Reddit or Google does nowadays. Without media I imagine I could fit it somewhere.

Also, Spez is a greedy little pig boy.

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[–] [email protected] 9 points 1 week ago

Lemmy can expect some inbound traffic

[–] [email protected] 3 points 1 week ago

After reddit goes paywall It's time to Lemmy

[–] [email protected] 35 points 1 week ago (5 children)

I haven't had an account since the Apollo purge but fuck Spez.

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[–] [email protected] 2 points 1 week ago
[–] [email protected] 22 points 1 week ago

What's Reddit? A clone of Lemmy?

[–] [email protected] 21 points 1 week ago

That's why I'm here. Just made an account. Sick of everything being a goddamn subscription.

[–] [email protected] 9 points 1 week ago

How is this new? Reddit gold gave you access to the subreddit that only gold members could access. It didn't have anything good in it as everyone would rather have a larger reach.

If he intends to convert an existing sub to it, he will quickly find how much people are happy to more to a new sub.

[–] [email protected] 13 points 1 week ago

i too deleted my 15-Year Club reddit account

[–] [email protected] 80 points 1 week ago (10 children)

I just left, deleted my account of 15ish years tonight, no regrets. Happy to be here.

[–] [email protected] 8 points 1 week ago

Welcome!

The fediverse situation has been improved a lot since the first API migration, hope you enjoy it here!

[–] [email protected] 18 points 1 week ago

I left 2 years ago from my 13yo account, deleted everything as well

Obligatory Fuck You spez

No regrets, I love Lemmy

[–] [email protected] 14 points 1 week ago (2 children)

With the API changes, I became read-only (without an account) on Reddit.

I now skim the communities that don't really exist here.

... it's actually saved me a lot of time now that I can't (and thus don't feel the need to) debate local politics with morons anymore!

... unless and until they come to Lemmy.

[–] [email protected] 6 points 1 week ago

Looking forward to having more conversations with fewer people. I’m not trying to argue politics anymore. It’s fruitless.

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[–] [email protected] 9 points 1 week ago

Welcome, I joined here after the API protests. It's a smaller community so content is slow to move but it's nice to have forums where you're having constructive conversations with people, not a huge amount of bots or repeated to death catch phrases

Enjoy this little bastion before it attracts mainstream attention. :)

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[–] [email protected] 7 points 1 week ago

Man I kinda thought they had already hit enshittification bottom. And then they bring out the backhoe and dynamite.

[–] [email protected] 7 points 1 week ago

Its never been a better time to ignore reddit

[–] [email protected] 13 points 1 week ago

What's "reddit" and why does Lemmy seem obsessed with it?

[–] [email protected] 15 points 1 week ago

I have eaten far too much popcorn this far, but will keep watching the collapse. My account is 17 - 18 years old at this point but I have not logged in for at least a year.

[–] [email protected] 8 points 1 week ago

I almost wish Elon would buy it, so he can "manage" it like he did Twitter

[–] [email protected] 9 points 1 week ago

Get fuuuuuuucked, Reddit

[–] [email protected] 4 points 1 week ago

Not a great decision from Reddit.

[–] [email protected] 51 points 1 week ago (1 children)

That's why I left. I regret nothing.

[–] [email protected] 21 points 1 week ago

I’m so glad I left.

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