The Onion and other satire w/ layers

Headlinese is an abbreviated form of news writing style used in newspaper headlines.[20] Because space is limited, headlines are written in a compressed telegraphic style, using special syntactic conventions,[21] including:

Forms of the verb "to be" and articles (a, an, the) are usually omitted.

https://en.m.wikipedia.org/wiki/Headline#Headlinese

The word "is" is often dropped in headlines in general