this post was submitted on 18 Nov 2024
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This looks like a very important point. I doubt we'll see true federation with "access to custom domains".
Its so blatantly obvious that bluesky is already looking for ways to make profit. The enshittification cycles are getting shorter and shorter. Soon they will try to travel back in time to create even more shit.
From what I can gather, they aren’t selling the ability to link custom domains as your user handle. They are acting as a domain registrar to allow users to buy domains and link them to their handle in one step, then likely skimming some profits off the top. Imagine they sell a “custom username with domain” for $20 per year, they pay the wholesale fee (around $9 for a .com) and pocket the rest. That seems perfectly reasonable to me.
Ah yes "perfectly reasonable" to give away control over your supposedly freely federated service to some profit motivated company. Toddler ass logic. They can revoke that right at any moment for whatever reason.
I hate to be the one to break this to you, but servers cost money. Developers cost money. Bandwidth costs money. If you want to run a reasonably successful social media company, you need money.
Bundling domain registration (already a thing) with custom usernames (already a thing) and taking a profit from that transaction is not enshittification. Enshittification would be if they took away the ability to link your own domain and required everyone to buy domains through Bluesky. This would just be giving less savvy users the ability to link a domain to their username without having to learn DNS.