this post was submitted on 05 Sep 2024
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Money has been spent, budgets committed, etc. Think of it like steering a large ship. You may turn the wheel immediately, but the ship will take time to adjust it's course.
The Titanic Effect.
Yeah but it has also been 2 full years since he bought it
Ahh...the fortune 500 excuse...luckily those ships contain cash hordes that won't run out for decades to centuries.
It takes time for approvals and the general clusterfuck of decision-making. I'm not defending it, just what I see.
Yes but also not really, they could just stop buying those ads
And if they already paid for a certain amount of ads? What if there is a contract and they are obligated to have their ads on the platform for a certain amount of time? There are any number of reasons why they can't just pull the plug , no matter how much they may or may not want to.