Too many time I've seen people call something like 8.99 as 8 bucks instead of 9.
this post was submitted on 23 Jun 2024
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A lot of research has gone into this and for better or worse it works so well that any price not set this way is not getting the best results for the seller.
As it turns out there hasn't been a lot of research into this. There was research on it that is the goto but I believe it references old catalog sales only(like sears) and not in store.
Edit: it may be more like people view products with a decimal price as cheap and products with whole numbers as quality.
What about these 9s? These are the highest numbers and that's the first thing that catches my attention.
JCPenny tried changing all their prices ending with .99 to the round dollar amount. It was catastrophic for their sales so they changed it back
This is also why gas pumps measure gasoline to the thousandth of a gallon. Consumers LOVE to see those numbers racing upwards and think, "Whoaaaaa! Look at those numbers GO! I must be getting an awesome deal!"
It's a deliberate psychological trick, played on you by energy companies to fool you into thinking you're getting more than you really are.
I married Java Design Patterns and we are happy, okay? Meet our kids Singleton and Observer.
Pfft, silly object-oriented devs. My children are named Typeclass and Iterator! Scala Design Patterns prove themselves to reign supreme once again. Enjoy sending your kids to public coding bootcamp.
Can you even breathe on that high of a horse? Don't talk to me or my kids malloc and free ever again!
Under da sea with malloc and free 🎶
I have a lot of friends who would say that is 7 dollars.
Fools my little kids, every time.
Friends usually are people like you. 😉
This is indeed how we see prices.
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