Huh, did they make an alternative I don't know about?
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It's not as if gamers could smell the stench of corporate greed
There's also this thing that happens where, as a whole, we'll just act capriciously.
I don't know if it's true of younger gamers but my generation seems to really choose at random whether we like your product or want you to die in a fire. Any fishy behavior can tip that scale pretty quickly, and if we already recognize a brand, and it's not one of our arbitrarily Chosen Few, then we might not even give you a chance. Just because we know the name, and that's already a strike against you.
Granted I'm not a gamer, but I don't think I've ever even heard of prime gaming. I've heard of steam though.
Prime Gaming gives away free games every week or so. It's one of the perks available to those subscribed to Amazon Prime.
Those games can be on EGS, Amazon's own launcher (that nobody uses), GOG, or Legacy Games Launcher.
I'm a vivid gamer. I've never heard of prime gaming.
My partner streams on twitch, only reason I go on that site (also found out T pain streams a lot of things there and he's genuinely amazing to watch, I will shill him every time I can). I only found out about prime gaming because I'd get notifications from twitch that I can claim free games from epic and GOG. So I got several big titles that way.