this post was submitted on 29 May 2024
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Jobs was an asshole.
Also, he got shit done. He wasn't a technical genius, but he and the team he built could pitch the shit out of products. Apple's value has rarely been in its technical superiority, but in branding.
"Asshole" is the word for a guy who likes to cut people off in traffic. I think there's probably a more appropriate word for someone who emotionally manipulates you over the course of years so you're continually a nervous wreck and can be destroyed any time it's convenient for him. Seriously if you haven't watched the interview I linked at least look at the first couple of minutes.
And at the end of the day, who did this behavior actually benefit? Steve helped make Apple a lot of money, sure, but where did most of that money go? It didn't go to the employees he abused, that's for sure. But maybe Apple products ended up benefitting society as a whole, and without Steve we wouldn't have had that? Well you already said that more often than not Apple's success didn't have anything to do with technical superiority.
The fact that people like this (Steve Jobs, Elon Musk, etc) often head successful companies isn't an example of how beneficial they are, it's an example of how broken our system is.
It shows how important having a charismatic person is to make any venture a success. We're all humans with limited time on the earth. We can't possibly experience everything. All we see and do is filtered out of necessity. A charismatic advocate of a product/movement/idea can get people to pay attention.
The best musician in history is probably unknown because they didn't have a good manager/agent.
The greatest painting ever made was probably thrown away because nobody ever knew about it.
Hype men are necessary.
I've noticed that everywhere I've worked I have connected with a person like that, for better or worse. I'm really bad at the people part of things but great at technical stuff. Unfortunately for the non people savvy it's hard to distinguish who is trying to use you vs who really wants to team up with you and help you as well as themselves... Yes Apple needed a Jobs to sell themselves, but it seems Jobs viewed Woz as an end to a goal, and not the partner/ human being who helped him get there.