this post was submitted on 21 Apr 2024
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[–] [email protected] 42 points 6 months ago (1 children)

Marketing people achieving the opposite of the desired results

[–] [email protected] 24 points 6 months ago* (last edited 6 months ago) (1 children)

It is bold of you to think that the desired result is the customer satisfaction. In this era of ultra-capitalism, the goal is to squeeze as much money just to the limit where people won't leave.

So they slowly add bullshit things like that to test the water of what is acceptable until it breaks.

And then the company release a PR statement saying that they are listening to the community feedback and rollback that last change. They found a new temporary limit that they will still try to push in the near future when enough people have forgotten, and will try to pin those that still remember as alarmists, because remember last time? They went back on their change and they totally learned their lesson guys.

[–] [email protected] 12 points 6 months ago* (last edited 6 months ago)

Well stated. I think a lot of corporate action nowadays, especially with any industry connected to the internet, is based on similar logic. "How can we squeeze maximum (profit/market share/growth)? If we go too far, we can always undo it thanks to the internet."

I wonder how long it'll be until BMW reintroduces the Heated Seats subscription, or GM changes their legalese to allow them to sell your driving data to 3rd party companies? Those corporate moneygrabs were rolled back due to consumer outrage recently but they'll probably be back in some form in the next five years.