At least it should still work with the hard coded sponsor spots that are actually part of the videos (like the "brought to you by Manscaped" or whatever).
this post was submitted on 12 Jun 2024
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Only if the ads are a fixed length and always in the same place for each playback of the same video.
Inserting ads of various lengths in varying places throughout the video will alter all the time stamps for every playback.
The 5th minute of the video might happen 5min after starting playback, or it could be 5min+a 2min ad break after starting. This could change from playback to playback; so basing ad/sponsor blocking on timestamps becomes entirely useless.
Step by step, it seems, YouTube is evolving into something that has previously been called TV.
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I wonder if this is where AI might be useful where it's used to filter out all of the megacorp ads, popups, and other random garbage?
- train LLMs on megacorp content and use it to filter out results
- sponsorblock adds this as a toggleable option just like the "skip segment" UI video overlay button
That would be cool.
I guess my AMD Bulldozer TV PC is gonna have to go in the ewaste bin though. Its already stretched to its limit running Linux Mint, Firefox, uBlock Origin and Sponsorblock as it is
Using AI to fuck the megacorps would be amazing. Using their own tools against them.
Sounds wasteful, detection of ads could be detected with regular software, no?
How?
By the way, yes, it is.
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imagine using Gemini for this, would be peak irony.
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Wow that’s very annoying. What does this mean for the future of adblocking?
It'll be difficult for a while until someone figures it out and then it'll be easy again. It's just an arms race.
it would require government intervention. Where a regulation must declare that ads must clearly be labelled as ads, so that adjustments can be made by detecting when is the ad segment happening.
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This one might be harder, if YT just sends the ad like it was part of the video file, generating it on the fly, it's a lot harder to detect, and probably not too hard for them to do, but breaking timestamps is pretty bad for some types of videos, like tutorials.
I think the larger content creators will push back against this, precisely due to the timestamp issue.
The last time Google pulled out all the stops to fight ad blockers, I had to update uBlock Origin every now and then until the whole thing passed. That's all.
So I'm not worried. But I am amused that they keep making ads more obnoxious, which pushes more people to use ad blockers. I didn't even use sponsorblock until a particularly egregious bit of native advertising. They could probably gain ground by just making ads less irritating, but they absolutely will not.
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I think make ad run faster can circumvent this. wdyt? https://chromewebstore.google.com/detail/video-speed-controller/nffaoalbilbmmfgbnbgppjihopabppdk?hl=e https://chromewebstore.google.com/detail/nffaoalbilbmmfgbnbgppjihopabppdk?hl=en
How would it detect that the currently playing section was an ad then?
The state of whether it's an ad has to be somewhere clientside as the ads can't be skipped by the user.
I'm kinda surprised they haven't done this already. Twitch has been doing this for a while now, and the only reliable way around it is to use a proxy in a country that Twitch doesn't run ads in.
Yeah it sucks, ublock can't block twitch ads.
Video length is incredibly important to The Algorithm and a LOT of content creators time their videos to the second. Taking away control of that (even if the end result ins the exact same length) is going to ruffle a lot of feathers and lead to a lot of people who want to "be a champion for the viewers who should like, comment, and subscribe and use my referral code for war thunder" as a result.
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If they are part of the video you cant just skip them like any other part of the video, right?
That's what SponsorBlock already does. It however doesn't detect the sponsor but instead it jumps over a part of the video marked with timestamp but with different people seeing different lenght ads, these timestamps no-longer match.
Different users would see unique ads. So your ad could be 12 seconds long while my ad is 30 seconds long. A timestamp based skip would no longer work universally.
Is this why I've been getting constant buffering at the start of videos?
Do you use Firefox?
because Google intentionally nerfs loading performance on any non-Chrome browsers.
I usually find if startup buffering takes more than 2-3 seconds on my home Internet, just refreshing the page magically makes it go away.
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It was inevitable (and is arguably the "logical" extension of sponsor segments).
As for what it will do to timestamps: The same thing it does to timestamps in podcasts. Some podcast players have a special way to tag the timestamp to adjust with the inserted ads but NOBODY hosts with those. So they are rendered useless.
On the youtube side? They could potentially be auto-adjusted because youtube will know how many ads were inserted . But considering the goal of this is to serve ads...
does this mean stuff like yt-dlp will download videos with ads in thrm as well?
Almost certainly not, although fair disclaimer, I don't actually know. Ads need to be tailored to the user when delivered, so it's likely the YouTube frontend requesting the next chunk of video to be an ad instead of the next chunk of video from blob storage. yt-dlp likely just requests successive chunks straight from blob storage, passing this.
If YouTube served ads by saying "point to an ad chunk next" in their blob storage, 1. Everyone would see the same ad and 2. Premium users would still see ads.
To patch this, YouTube really needs to stop serving video chunks directly from storage, but I forget the reason they haven't done that already.
(Technical note; I'm assuming blob storage chunks contain 1-2 seconds of video and metadata pointing to the next one, like a linked list. I'm not sure if this is how YouTube works, but many video platforms do this)
Ads need to be tailored to the user when delivered
- It does not. If you install a new browser and open YouTube the first time, they'll be able to show ads to you
- They could be tailored based on other factors too, like country, region, or even household by the IP
I think the backend could just generate the ad ridden video feed for the specific user. Most probably it would be very resource intensive, but I can only hope so.. but then I also don't know much about HLS and other fragmented streams so it might not be a performance problem at all.
like a linked list
I think the full list of chunks is (currently) known beforehand. That's how yt-dlp can download on multiple threads, but also how it can show the number of total fragments relatively quickly on the progress bar
yeah that makes sense. i was thinking maybe youtube had servers to decide what chunks clients would get, maybe by looking at whether or not they are premium users first. but anyway youtube still needs a way to differentiate between ad chunks and video chunks, otherwise we would just be able to skip 10 seconds through all the ads. surely that can be exploited somehow.
... which is why youtube has recently started blocking non-logged in users
Wait, they have? I wonder how/if that would affect the functionality of apps like Newpipe/Freetube.
It completely breaks them, currently: https://github.com/TeamNewPipe/NewPipe/issues/11139
This applies to at least NewPipe and yt-dlp, probably basically every such tool. Also, if you use logged-in cookies and download, they sometimes ban your account! Fun!
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Ew. I'm not entering account credentials on anything I don't own (ie, at work to see a tutorial on something I need to learn).
Also, if the ads where in different parts of the video every time, it would not be possible to use SponsorBlock for them :(
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Looks like I'll finally get a reason to cut off another website I hate using, but never found the willpower to get rid off.
Good
I'll buy premium when they finally manage to either prevent adblocking entirely or make it sufficiently inconvenient. Stopping using YouTube is not an option for me and neither is watching ads. YouTube (along with porn) is the internet for me. If I'm not viewing either content, I'm probably not on my computer.
Hell, I don't even blame them. I can't morally justify blocking ads and viewing their content for free. I do it because it's easy and I get away with it. I don't believe in ads-based business model and that basically leaves subscribtion as the only viable alternative. Not paying and still using the service isn't exactly practicing what I preach.
I can't morally justify blocking ads and viewing their content for free.
I can't morally justify anything they are doing, and have been doing for many many years already. Yet I use their public services because they are unavoidable. But I would never give money to such a company.
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I'm pretty lucky not liking most YouTube style content these days, so don't consume too much of it like I used to. Lot of the creators feel like AI with the same phrase of if you are new to the channel like and subscribe and ring the notification bell...blah blah blah. And then drag out info that can be said in a minute into a 10 minute long ramble for the algorithm.
YouTube these days is more for music or checking out a part of a game I'm stuck on these days from a creator with like 1 sub putting up a 10 second long clip that gets straight to the point. Those guys are the heroes over the 5+ minute long uploads of the same content in comparison that has you have to dig into the comments to find where to skip to.
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I'd get premium if they weren't so insistent on bundling in bullshit I don't want or care about to justify the high price. I put up with enough of that from cable TV. I'll pay when there's an ad-free tier that doesn't do anything else and is a reasonable price for "the service that's free with ads, but without ads". If there was a per-device premium tier that I could throw on my Roku, and all my family members could have premium when they stream from there, I'd pay for that. I'd pay for family tier if it didn't have the dumb single-household rule which screws over truckers and those who travel for a living.
Google has options they could take to convince consumers to pay to not see ads, but there's no creativity left there, no effort to court the market or adapt the service and prices to what potential customers need and are willing to pay. And it's because they believe they are the market, and want to keep it that way.
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Wouldn't this also completely break ad blockers?
Nah, it would just circumvent them.
I wonder how that will interoperate with timestamps provided by users in comments or by the video creator themselves. Maybe those can be used to detect inserted ads.
I have actually been seeing some timestamps that are completely wrong lately, maybe this is why.
The server must have to send some metadata to the client telling when it's running an ad because there are other things that need to happen client side during that like adjusting of the time or making the ad clickable