this post was submitted on 06 Aug 2024
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Privacy
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I am talking about people who make money off ads. Like numerous YouTubers, news sites etc. YouTube is goldmine for content. Many small-medium creators depends on adsense. Think of YouTubers like veritasium, corridor crew etc who produce high quality content to be viewed freely. Websites like anandtech, the verge etc
The corporate internet you are talking is more about sites like Facebook, insta, reddit etc who doesn't view the content posters are creators and they definitely doesn't share profits. I am not talking about this type.
Every youtuber I've watched recently has opened a patreon and asked people to donate there because youtube ad revenue is worth almost nothing. Every small journalism site I've seen asks for donations, and even the big ones admit their ad income doesn't pay the bills.
Sometimes it sucks knowing that you're indirectly removing revenue from someone. But personally, I prefer my time, attention-span, privacy, and security over giving one ten thousandth of a USA cent to someone. I started using an ad blocker because flashing advertisements were giving me headaches. I kept using them because autoplaying video ads were sucking up all the bandwidth that I was paying for. I continue to use ad blockers today because every single ad is either a scam, malware, or some weirdo far-right political pundit telling me gays are bad. Sorry to the independent journalists relying on ad revenue, but you gotta diversify and get revenue from a source more stable than the adware industry.
Youtube is owned by google, and is definitely part of the corporate web. Most news sites are part of the corporate web, being owned by just a handful of companies or politicians. The vast majority of sites you would consider small content creators are most likely part of the corporate web. In fact, I haven't seen a single non-corporate website that serves ads.
When I say I want the corporate web to die, I'm talking about seeing places like the fediverse, tilde sites, and neocities sites thriving. If facebook and google die and all that's left is a few sites written by weird mentally ill queers who whost blogs on gemini and gopher, I'd be very okay with that.
You should worry about audience capture / gifting from the patreon model for journalists. And the government control from public funded.
Idk the answer, but ads did give us more less biased news in broadcast news for a few decades.
Ad companies have lists of banned topics, effectively leading to news organizations being unable to talk about those topics without losing ad revenue. It's called keyword blocking, so you're actually getting biased news because of ads. It's a well-known advertising strategy to just avoid controversial topics entirely.
And the direct pay model has plenty of audience capture or the well known yellow journalism issues. IDK it seems to me like ABC of the 1980s was more trustworthy than cable news or social media of the 21st century. Lies of omission are better than straight up lies imo - no documentation is better than wrong documentation.
If you'd rather have any amount of bad journalism over trying to fix things, then we hold such fundamentally different values that I don't actually know how to talk to you. You're also moving the goalposts a lot, you seem like you have your mind made up that somehow ads promote good journalism, which is just not true.
This issue already exists and has for as long as modern sensationalist news has existed - decades.
You don't actually think that, you just weren't actually around for the media of that era so you don't know what it was like. You're blinded by rose-colored glasses. I'll remind you that Rupert Murdoch built his media empire in the 1980s, and Murdoch's one of the empires currently destroying media. There's also the bit where Reagan couped multiple countries and the USAmerican public still thinks it never happened because it wasn't covered.
I guess not letting the perfect be the enemy of the good would be a fundamental different value. I used to think just pay for what you want because being a customer should lead to better results. The last 10 or so years has disabused me of the notion - so many companies are plenty willing to lie to us or treat us horribly and charge for the "privilege".
My main point is you seem to be saying "Advertising driven journalism is worse than pay for access journalism." I'm saying "citation needed" - given how cable news and online sites are such echo chambers now (and widely accepted and studied to be so). Even more concerning is the drift of podcasts, substacks, and youtube channels that rely on donations or subscriptions to ever more extreme areas in "audience capture" where advertising has been less a direct driver than broadcast news. This leaves me wondering if the traditional broadcast media like ABC/NBC/CBS isn't less prone to conspiracy theories, outright lies, and also more likely to be willing to show me something I don't want to hear because I'm not directly paying them.
Also sites like https://mediabiasfactcheck.com/center/ and https://adfontesmedia.com/interactive-media-bias-chart/ tend to rank traditional "boring" sources as most factual and least biased, especially local broadcast affiliates local newscasts. I.e. pretty traditional advertising driven news a la the 1980s.
Maybe you dispute factuality rankings and bias rankings. Maybe you think conspiracy theories or shows like "The Daily Show" or Tuckers twitter show are better than choosing not to cover some topics that you feel they should have covered.
I just think today it's far harder to bury a story - if you want to hear about it, someone is commenting. But it's far easier to flood the zone with bullshit, and the incentives with pay for access media seem to encourage being like Joe Rogan and not Barbara Walters for instance.
And maybe your entire point is there's no good solution and news was worse in broadcast times vs today. I might agree with the first except for that means giving up on getting any news at all and I disagree on the second. It's also why I think having both currently known workable models as alternatives may help - the paid news sources will not be able to as easily be pressured by advertisers or the government funding to not cover topics and the advertiser sources will be more incentivised to report mainstream and boring news than the pay sites.